BzzAgent Campaign update - Orbit Gum

Rating (for the Orbit spearmint gum):  9

I was lucky enough to receive my Orbit Gum BzzKit early last week.  How generous- I got 5 packs of gum in 5 different flavors, as well as 6 BOGO coupons to give away to my friends.  BzzAgent relies on word-of-mouth marketing, so the campaigns are designed to facilitate conversations about the product.

I work at a day camp with a bunch of other college students or recent grads, and after lunch is the perfect time for gum.  I was able to share Orbit spearmint gum with my co-workers and give away the BOGO coupons, too.  It seems like Orbit will have some new customers!  I rarely ever chew gum, but even I love the long-lasting, sweet flavor of Orbit gum.  I liked that the gum did not lose its flavor too quickly, so it felt like a worthwhile product compared to some other gums.  The new retro package designs are cool, too- not necessarily a selling point for me, but nice if I was already going to purchase the product.

This BzzAgent campaign has been a really positive experience, and I'm looking forward to participating in more in the future!

You can reach the BzzAgent website by clicking on their button in the sidebar of my blog.  Let me know if you sign up!